Joico LumiShine Demi-Permanent Liquid Hair Color 2 fl.oz-8PV Platinum Violet Blonde Hair Comb Lightweight Hydration: Nourishes without greasiness

Lightweight Hydration: Nourishes without greasiness or buildup

Leaves hair touchably soft with natural movement and control

allowing for personalized application techniques and customized results

creating a more balanced and cool-toned result

Ideal for all skin types

Joico LumiShine Demi-Permanent Liquid Hair Color 2 fl.oz-8PV Platinum Violet Blonde Hair Comb Lightweight Hydration: Nourishes without greasinessJoico LumiShine Demi Permanent Liquid Hair Color in 8PV Platinum Violet Blonde delivers radiant, vibrant color without the commitment of permanent dye. This gentle formula refreshes your hair tone while neutralizing unwanted brassiness for a cool, luminous finish. Perfect for enhancing blonde shades, it leaves hair feeling soft, healthy, and brilliantly luminous with every application. Achieve salon quality color at home that brightens your look and